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Title: | دور إدارة العلاقة مع الزبون في تعظيم القيمة المقدمة له |
Other Titles: | -دراسة حالة مؤسسة اتصالات الجزائر- |
Authors: | بن الساسي ، بولصباع., أمير ، احمد رامي |
Keywords: | إدارة علاقة مع الزبون ، الزبون ، القيمة Manage relationship with customer, customer, value |
Issue Date: | Jun-2020 |
Publisher: | Abdelhafid boussouf university Centre mila |
Citation: | تخصص " تسويق الخدمات " |
Description: | Managing a relationship with the customer is one of the most recent aspects of marketing and has become of great importance in recent times as a result of the great benefits that various institutions reap as a result of its application, and this type of marketing has a great impact on the customer’s behavior as it gives a clear picture of the institution’s products and contributes to preserving the market share And giving the institution a mpetitive advantage, which enables it to achieve the various goals specified in its strategy, and also contributes to maintaining customers and gaining their loyalty, maximizing the value provided to them |
URI: | http://dspace.centre-univ-mila.dz/jspui/handle/123456789/920 |
Appears in Collections: | Business and management economics |
Files in This Item:
File | Description | Size | Format | |
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دور إدارة العلاقة مع الزبون في تعظيم القيمة المقدمة له..pdf | 1,41 MB | Adobe PDF | View/Open |
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